Zoos
We have implemented programs at over 40 zoos all across the US. This includes locations in large and small markets. Amusement Advantage has extensive experience conducting mystery shopping programs at zoos, working both directly with the zoo themselves and with 2nd and third party vendors and subcontractors within the zoos. We are well versed at overcoming the various challenges associated with these unique environments such as varying staff levels, changing presentation times and seasonal exhibits and services. We train our shoppers on proven techniques for engaging employees at presentations and habitats to properly evaluate their customer service skills. We also offer guidance as to how to deal with inclement weather. A typical zoo evaluation is approximately 8-10 pages long. Here is a list of areas covered on a typical evaluation:
| Website |
| Phone Call |
| Parking |
| Admissions Box Office |
| Admission Cashier |
| Gate Attendant |
| Guest Rel./Memb. Lobby Area |
| Guest Relations Desk Staff |
| Membership Desk Staff |
| Facility |
| Restrooms |
| Wagon Rental |
| Wagon Rental Team Member |
| Animal Presentation / Show #1 |
| Animal Presentation #1 Trainer |
| Animal Presentation / Show #2 |
| Animal Presentation #2 Trainer |
| Animal Exhibits |
| Special Exhibit Area |
| Tropical Discovery Area |
| Lorikeet Adventure Exhibit |
| Food Service |
| Food Service Team Member |
| Food |
| Food Ordered |
| Train / Carousel Area |
| Ride Tickets Team Member |
| Train Operator |
| Train Ride |
| Carousel Operator |
| Carousel |
| Gift Shop |
| Gift Shop Team Member |
| Security Team Member |
| Overall |
| Suggestions |
| Most Memorable |
| Outstanding Team Member |
To view a sample completed report from a zoo click here.